From Living Room Classes to International Clients: How This Zumba Coach Is Scaling a Hybrid Fitness Brand

Lauren Hanan blended her lifelong love of wellness with 20+ years in PR to create ForeverFit, a virtual-first fitness brand that's transforming lives across age groups, time zones, and zip codes. This MBNews story is for health entrepreneurs, fitness instructors, and conscious leaders who want to build brands online that actually reach people.